Google Buys Radio Advertising Firm
The BBC is reporting that Google has purchased dMarc Broadcasting for an estimated $102 million. Google is rapidly expanding from its dominant position in paid web searches to include more…
Video Podcasts Yield Ratings Results
NBC is reporting a boost in ratings for “The Office,” one of 12 NBC shows available for download from iTunes to an iPod. While some experts are skeptical that the source of…
The Read-it-Online Generation
I’ve had several opportunities lately to work with clients in industries that are fairly old-fashioned with respect to their view of customers. Their comments and attitudes about customer interaction have…
The Long Tail
Although I’ve been hearing about and occasionally seeing references to a concept called “The Long Tail,” I hadn’t given it much attention until a friend brought it up recently. If…
3 Reasons Apple’s New iPhone Promotes Better Markup
I have to say I’m completely in love with the Apple iPhone Steve Jobs just announced. I’m sorely regretting my decision to sign a new contract with Verizon Wireless last fall…